Bullen Blog

Taking a Risk with the Eagles’ Super Bowl Prediction: A Lesson in Growing Sales Last week, I took a bold risk by predicting a Philadelphia Eagles Super Bowl victory, despite the uncertainty that always surrounds big games. That same kind of calculated risk-taking is essential when it comes to growing sales. In the world of…

How the Eagles Winning the Super Bowl Can Inspire Increased Sales for Your Product Offering I am writing this on Friday the 7th, thinking positive, but either way, they had a great season. The Philadelphia Eagles’ victory in the Super Bowl wasn’t just a thrilling sports achievement—it serves as a powerful lesson in marketing and…

They are using AI to create new medicines, how some cleaning products? As those of you who follow the SSB and Jancast, you know we love AI and all of the things it can do for us. Do you recall when we created the new Frothy Cookery Cleaner label using AI? I was telling a…

How did you handle the snow and ice last week? Public service announcement, how to properly use ice melt products- When winter weather brings snow and ice, keeping walkways and driveways safety is a top priority. Ice melt products, including rock salt, calcium chloride, and liquid ice melt, help to manage slippery conditions, but they all…

Trends to be aware of in 2025 Here’s a concise list of the top cleaning industry trends for 2025: 1. Sustainability: Eco-friendly, biodegradable products with refillable packaging. 2. Technology Integration: IoT-enabled devices, AI automation, and data-driven cleaning. 3. Health Focus: Long-lasting disinfectants, air purification, and allergen-specific solutions. 4. Waterless Cleaning: Foam, spray-based, and dry steam…

18 years ago the iPhone was introduced, what can we learn from that? When Apple launched the first iPhone in 2007 (I was there at Macworld), it redefined what a phone could be by blending sleek design, intuitive touch controls, and an all-in-one platform for music, calls, and internet. Its success hinged on three factors:…

Let’s get the year going! Here’s a concise and engaging email script for a salesperson to send to their customers during the first week of the new year: Subject: Excited to Kick Off the New Year Together! Hi [Customer’s First Name], Happy New Year! I hope you had a wonderful holiday season and that you’re feeling…

Season’s Greetings from all of us at The Bullen Companies! As 2024 comes to a close, we want to take a moment to express our heartfelt gratitude for your continued partnership and support. Your trust in us means everything, and we’re excited to continue working with you in 2025. Please note that our offices will…

The holiday season presents a unique opportunity for businesses in the B2B market to strengthen client relationships and drive year-end sales. Unlike consumer-focused holiday sales, B2B holiday selling often hinges on understanding the unique pressures and priorities businesses face during this busy time. With many companies racing to utilize remaining budgets or plan ahead for…